An open letter to the fans of the Santa Cruz American Music Festival-

We want to thank everyone for your support over the past 24 years!
We’ve brought the finest Blues, Rock, and Americana Music to Aptos Village Park.

The 2017 Festival was one of our best featuring Melissa Etheridge’s Stax Review; the raw energy of Baskery; the legendary Mavis Staples and Steven Stills; and the local connection of Devil Makes Three ~ It was an epic 2 days of live music! Past artists such as Ray Charles, BB King, Bonnie Raitt, Greg Allman, to name a few, is a testament of our commitment of bringing quality music to the central coast. We are extremely proud of this accomplishment.

The challenges and expenses of delivering a quality music Festival have grown larger and more daunting over the past few years. It is difficult to maintain the financial viability of the great Festival we’ve created. As the owners and promoters of the Festival, we want all to know how much we appreciate the hard work and contributions of our staff, sponsors, vendors and volunteers, as you are family to us! We share your love of the Festival, what it means to the Santa Cruz community, and want to continue with a tradition of an extraordinary, magical music experience. We are entertaining our options for 2018 and beyond. Stay tuned to our website and we will let you know what our plans are for the future. Thank you again for your loyalty and let the beat go on!

– The Santa Cruz American Music Festival Ownership Group